Website annotation
Placing comments directly on a website's pages, anchored to specific elements, so feedback lives where the work is.
Website annotation brings the margin-note habit from documents to the web. A reviewer opens the page, clicks the element they want to talk about, and writes the note right there. The alternative, screenshots pasted into slides or chat, freezes the page in time and detaches the feedback from the thing it describes.
Annotation tools take different technical routes: some require installing a script on the site, some need a browser extension, and some work from just the URL. The route matters mostly for reviewers, because every install step you ask a client to perform costs participation.
Because feedback shouldn’t be the hard part.
One link for your clients to review, one list for your team to resolve.